Curiosity killed the cat but couldn’t killed me. I believe curious is the key in global communication.
--- Lu
Don't get me wrong, I love cats
My Projects
The path that shaped me
I fell in love at the age of 12. She was sleek, a little boxy, dressed in matte black, with a glowing blue light that made my heart race every time she turned on. Her name?
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I am currently a student at DePaul University, majoring in Public Relations and Advertising, where I’ve immersed myself in the dynamic world of the gaming industry. Ever since I was a child, I’ve been captivated by gaming magazines and the excitement surrounding new game releases and consoles.
I was especially drawn to the audience engagement sections—those pages filled with reader comments felt like being part of a massive, passionate group chat. That early fascination sparked my desire to connect with audiences on a deeper level because I am one of them and I know what we are looking for.
Today, whether I’m crafting compelling narratives or designing eye-catching visuals, I thrive on transforming ideas into immersive and impactful experiences that resonate with people.My journey has been shaped by a blend of academic rigor and real-world exploration. I love diving deep into how stories can influence people, whether it is through a well-designed Instagram post, a compelling blog, or a social media campaign that sparks real engagement.
At DePaul University, I have applied what I have learned in class to real-world settings. One of the most meaningful projects I worked on was during my internship at CWP Consulting, where my team supported a local fitness studio with its marketing strategy. I helped develop a content calendar, edited videos and flyers, and analyzed engagement data to better understand what resonated with the audiences.
